Bell Lager, Uganda’s highest quality and most awarded beer, has unveiled a brand new look.
The refreshed bottle was unveiled during the NTV Mix Show under the theme - Fresh Vybes, where the brand also announced its latest ambassadors – Vinka and Rickman Manrick.
Rickman, a professional football player and artist, brought along his TV presenter and digital influencer girlfriend, Sheilah Gashumba, who appreciated the brand’s smooth taste.
“Went to @ntvuganda to support @RickmanManrick on his new endorsement with @Bell_Lager!! We had #FreshVybz and a lot of fun. I also got to drink @Bell_Lager for my first time and i must say it’s smooth loved it. Congrats @RickmanManrick YOU ARE JUST GETTING STARTED,” Gashumba posted on her Twitter account.
Matilda Babuleka, Bell Lager’s Brand Manager said, “This new look is a celebration of Uganda’s timeless spirit to match a generation of young and fresh consumers.”
She added that Bell Lager is still the same high-quality beer with the same refreshing great taste and at the same price.
Bell Lager has been running a campaign dubbed “Mpola Enjoyments”, which encourages consumers to responsibly enjoy a good time with friends and family in a chill way, anytime and anywhere.