The ruling National Resistance Movement (NRM) party director of Communication Emmanuel Dombo says they spent more than 3 billion Uganda shilling buying media space during the 2021 campaign season and still have some outstanding debts they are yet to clear.
According to Dombo, the party bought prime space for its presidential candidate, Yoweri Kaguta Museveni on radios and TVs every evening between 7-9 PM as the campaigns were scientific and he could not afford meeting his supporters in massive crowds.
In a campaign that where crowds were limited, broadcast media was a target for all political actors. However, those with money who could buy space. And given that most radios in Uganda are owned by politicians of the ruling party, opposition parties reported being denied access to media space with no explanation.