Hariss International Limited one of Uganda’s leading manufacturers of Food & Beverages has launched an iconic new product SKY VIEW ORANGE under its flagship brand RIHAM.
The new product has been launched in effort to expand the company’s customer base and to meet the ever growing and ever-changing needs of its consumers.
SKY VIEW ORANGE is an addition to the already existing Sky view Citrus, which was launched into the market in 2017, and has since grown into a successful brand, demanded heavily across the nation.
The new SKY VIEW ORANGE will also be trading under the renown slogan “Go Extreme” as a symbol of the brands ability to evoke high performance, youthfulness and a sense of excitement in its consumers.
Mr. Chadi. K. Ahmad, the Sales & Marketing Director said: “Today, consumers want variety & affordability topped with a superior taste, uniqueness and optimum quality.
RIHAM is proud to have gained a unique ability over the years to capture the mind of the consumers and has continued to deliver products that meet their needs within a diverse nation like Uganda.
We are launching SKY VIEW ORANGE through a sequence of activities starting 24th to 25th February.
These activities will involve exciting components such as flash mobs, a Road show, and ‘on the go’ entertainment throughout Kampala. We will complement these activities with Product sampling and customer feedback on both days.
We jointly selected the above activities as they depict a vivid identity of the Sky view Brand. It’s Fun, Youthful, and daring all with a great taste! We have already started to receive positive feedback on the product, so we are very excited to see how well it will do in the market.”
SKY VIEW ORANGE is now available in all retail outlets across the country in a stylish 320ml PET bottle.